ISLAMABAD, Friday, April 18, 2025 (WNP): Special Envoy and Ambassador Extraordinary of Ethiopia, Dr. Jemal Beker, held a productive meeting with Federal Minister for Commerce Jam Kamal Khan on Friday to review preparations for the upcoming Pakistan Single Country Exhibition in Addis Ababa.

Scheduled to run from May 15 to 17, 2025, the exhibition aims to deepen commercial ties between Pakistan and Ethiopia and enhance engagement under Pakistan’s “Look Africa and Engage Africa” policy.

The meeting, also attended by Rana Ihsaan Afzal Khan, Coordinator to the Prime Minister on Commerce and Industry, along with senior officials from the Ethiopian Embassy in Islamabad and the Ministry of Commerce, underscored the strong collaboration between both sides.

Expressing satisfaction with the joint mobilization efforts led by the Ethiopian Embassy and Pakistan’s Ministry of Commerce and Trade Development Authority (TDAP), the two sides noted the encouraging response from Pakistan’s business community. The exhibition will coincide with the High-Level Business Forum “Invest in Ethiopia,” scheduled for May 12–13 in Addis Ababa.

Ambassador Beker briefed the Commerce Minister on his outreach to major Pakistani business chambers to promote participation in the exhibition. He emphasized Ethiopia’s readiness to host the Pakistani delegation and highlighted the opportunities for building sustainable trade and commercial partnerships.

He also credited the Ethiopian Embassy’s role in facilitating Ethiopian Airlines’ entry into Pakistan, a move that has significantly advanced Pakistan’s Africa-focused policy initiatives by strengthening links in trade, technology, health, and education.

Minister Jam Kamal Khan lauded the ambassador’s efforts in mobilizing the Pakistani business community and stressed that the Single Country Exhibition presents a vital opportunity for Pakistani enterprises to tap into Ethiopia’s emerging markets and, more broadly, Africa’s vast economic potential.

He affirmed that the event would play a pivotal role in enhancing Pakistan’s commercial footprint in Africa and emphasized the need for continued collaboration to maximize its success.